Royal Enfield has taken a significant step forward in its pre-owned motorcycle business by expanding the Royal Enfield REOWN program to 24 states and union territories, covering 236 cities across India. Launched in December 2023, the REOWN platform has quickly grown, offering enthusiasts a trusted solution for buying and selling pre-owned Royal Enfield motorcycles.
What is Royal Enfield REOWN?
Royal Enfield REOWN is a dedicated platform that enables:
- The buying and selling of pre-owned Royal Enfield motorcycles.
- Existing owners to sell their bikes and seamlessly upgrade to a brand-new Royal Enfield motorcycle.
This platform is now available at 475 Royal Enfield dealerships spread across 24 states and union territories, showcasing the brand’s commitment to creating a hassle-free, reliable pre-owned motorcycle ecosystem.
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Loyalty Program and Exchange Benefits
To further enhance customer experience, Royal Enfield has introduced a loyalty program under REOWN. This initiative provides attractive exchange benefits for customers looking to upgrade from their current pre-owned Royal Enfield motorcycle to a new model through the RE-to-RE exchanges program.
Certified and Reliable Pre-Owned Motorcycles
Every pre-owned motorcycle listed under the Royal Enfield REOWN platform is:
- Certified by Royal Enfield after undergoing 200+ technical and mechanical checks.
- Restored with genuine parts at authorized Royal Enfield service centers.
Additionally, every motorcycle purchased through REOWN comes with:
- A 12-month brand warranty.
- Two complimentary services, ensuring peace of mind for buyers.
Free Motorcycle Inspections for Sellers
Selling a Royal Enfield through the REOWN platform is made simple and convenient:
- Sellers can schedule a free-of-cost inspection at any location.
- By completing an online form, owners can initiate the process without any hassle.
This transparency and streamlined process make REOWN a trusted platform for Royal Enfield owners.
From Select Cities to Nationwide Growth
Initially launched in select cities, the Royal Enfield REOWN program’s rapid growth to cover 236 cities within a year is a testament to the increasing demand for certified pre-owned motorcycles. With its vast dealership network and loyal customer base, Royal Enfield continues to strengthen its presence in the pre-owned motorcycle segment.
Why Choose Royal Enfield REOWN?
- A certified pre-owned motorcycle experience.
- Loyalty benefits for upgrading your bike.
- Seamless and stress-free process for buying and selling
- Genuine 12-month warranty and complimentary services.
Whether you’re looking to sell your current motorcycle or upgrade to a new Royal Enfield, the REOWN platform offers unparalleled convenience and trust.
Conclusion
The expansion of Royal Enfield REOWN to 24 states and 236 cities marks a milestone for the brand. By providing certified, high-quality pre-owned motorcycles along with attractive exchange benefits, Royal Enfield has created a robust ecosystem for enthusiasts to continue their journey with confidence.
